Nicole James

CREATIVE DIRECTOR, WRITER, PAINTER

The rare creative leader who creates projects that feel more like culture than advertising.

Nicole brings the soul of an artist and the mind of a strategist to every creative challenge. Her talent for subverting expectations has helped transform brands by crafting culture-shifting experiences like Spotify Wrapped and dozens of other campaigns for brands from Target to Mercedes-Benz. As an art director who can write and a creative director who can paint, she has a way of seeing possibilities that others miss – and of making the whole process surprisingly fun along the way.

A woman in a black tank top standing in front of a colorful, abstract background featuring a lime, red ropes, green and gold elements, and various objects.